The Carlsberg Group was established in 1847 by brewer J.C. Jacobsen. J.C. Jacobsen was a true renaissance man. A believer in quality, research and serving the community, he shared his knowledge with fellow brewers. He looked to the future, prizing long-term growth over short-term gain. Today, Carlsberg Group is one of the leading brewery groups in the world, with a large portfolio of beer and other beverage brands. Our beer portfolio spans core beer brands, including local power brands and international premium brands, craft & speciality brands and alcohol-free brews. Our brands are enjoyed in more than 150 markets across Western Europe, Asia and Central & Eastern Europe, and we hold a number 1 or 2 position in more than 20 markets. We strive to brew better beers, today and tomorrow. Doing business responsibly and sustainably supports that purpose – and drives the efforts to deliver value for both our shareholders and the society.