Fanta introduces Apple Delite

Coca-Cola India, announced the launch of Fanta’s new flavor, Apple Delite, further expanding the brand’s colorful portfolio with a delicious fruit flavored variant. This summer, consumers in India will be able to enjoy the refreshing sparkling drink with real apple juice to refresh them in mind, body, and spirit. India’s favorite fruit flavored brand also launched its new colorful commercial with youth sensation Kartik Aaryan, the brand ambassador, fostering excitement and energy to yet another fun version of Fanta.

Kartik Aaryan can be seen enjoying Fanta Apple Delite in the new commercial, which marks the beginning of his association with the brand. Fanta has been synonymous with infusing playfulness and cheer into the lives of its consumers, and this new campaign with Apple Delite will act as a nudge to stay colorful despite the conformities of their modern lives.

Fruit-flavored beverages is growing rapidly in India’s sparkling category. The addition of this flavor by Fanta will enhance the brand portfolio in India to a two-flavor range. The drink will be available nationwide in a variety of packs –250ml, 600ml and 750ml.