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Heritage Foods has acquired a 51% stake in Get-A-Way – Food Industry News
Heritage Foods has acquired a 51% stake in the health-focused ice cream brand Get-A-Way
Heritage Foods has acquired a 51% stake in the health-focused ice cream brand Get-A-Way, owned by Peanutbutter and Jelly Pvt Ltd, for Rs 9 crore. The remaining 49% stake remains with the original promoters, and Heritage Foods holds an option to purchase an additional 20% stake after March 2026.
This acquisition marks Heritage Foods’ entry into the premium, high-protein, no-added-sugar ice cream and dessert market, targeting health-conscious consumers.
The company aims to expand Get-A-Way’s footprint across India using its manufacturing scale and distribution strength. Get-A-Way specializes in high-protein, no-added-sugar ice creams and desserts and reported a revenue of Rs 18.08 crore in the fiscal year 2025.
The deal aligns with Heritage Foods’ Vision 2030 strategy to grow beyond traditional dairy products into functional food categories
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