US-based Emergen-C has launched two new extensions to the brand’s Botanicals line of gummy and powder dietary supplements – Emergen-C Ashwagandha and Emergen-C Apple Cider Vinegar.

Consistent with the existing products in the Emergen-C Botanicals suite, Ashwagandha and Apple Cider Vinegar are comprised of natural botanicals, with key vitamins and minerals.

With high potency vitamin C in each new product, consumers are being provided more options for immune health support and they can experience the goodness of botanicals when they incorporate the new Ashwagandha or Apple Cider Vinegar product within their wellness routine.

“Immune health and stress can impact your overall well-being in a number of ways and with many people experiencing stressful moments daily, we want to help,” said Evelyn Furia, Emergen-C Brand Director, GSK Consumer Healthcare. “As a partner in achieving everyday wellness, Emergen-C is expanding the Botanicals line to offer products that address key areas of wellness like immune health and occasional feelings of stress, and these innovations help support and meet the needs of consumers wherever they are on their wellness journeys.”