Bengaluru-based startup Lil’ Goodness has launched India’s first ready-to-serve prebiotic milkshake called Prebiotic Break Shake (Breakfast Shake). With natural milk proteins, oats, natural prebiotic fibres and 40% lower added sugar, the Prebiotic Break Shake is available in two popular flavours – vanilla and chocolate.

Priced at Rs 59 for 200 ml, this first-of-its-kind milkshake is available across all distribution channels. With oats, Vitamin A and Vitamin D, and key nutrients such as magnesium, potassium, iron and zinc, Prebiotic Break Shake from Lil’ Goodness is set to emerge as a popular healthy indulgence. In addition, it comes with a long shelf life at normal temperature without any added preservatives.

While commenting on the launch of Prebiotic Break Shake, Harshavardhan S, Founder, Lil’ Goodness said, “We have plans to add more yummy flavours to the product range to inspire people to get their breakfast and snacks right. Our digital reach now covers at least 14,000 pin codes in India We have seen great interest from offline channel partners across the country for the prebiotic Breakshake based on their online purchase experience.”

Prebiotic Break Shake is presently available in Mumbai, Delhi, Hyderabad, Bengaluru, Surat and Rajkot across online and offline retail formats. Lil’ Goodness has plans to enhance the retail footprint of Prebiotic Break Shake to Madhya Pradesh, Telengana, AP, and Maharashtra and select North eastern states. The company is also further strengthening its digital engagement programs with consumers to create awareness on gut health, cognitive health and its correlation with healthier indulgences.